Global to local destination production
The Client
Booking.com is an online travel agency for lodging reservations and other travel products. The website has over 28 million listings and is available in 43 languages. They are major players in the travel and hospitality industry and rely heavily on video to sell sweet escapes. The super star brand requires hundreds of videos to be produced all over the globe with consistency, creativity and brand guardianship.
The Result
Wooshii worked with their internal marketing teams to create and A/B test video content in different regions around the globe. We helped increase the brands ROI by reducing wasted ad spend and set them up with a collection of down to earth videos.