The Client
Thermo Fisher Scientific is a global enterprise and a market leader in its field of scientific research.
The Production
As a company that has invested heavily in video, Thermo Fisher needs a constant flow of content. Wooshii consistently produces hundreds of videos for the company on a yearly basis. We are able to match the huge scale of Thermo Fisher Scientific’s global brand reach.
Thermo Fisher require creative engagement with their niche audience through the content they produce. The innovative videos Wooshii produces cement Thermo Fisher as a hub for original content. This marks Thermo Fisher above its competitors in the industry as a creative brand.
The Result
Despite a niche target market, their YouTube Page has 22,000+ subscribers and just under 13 million combined views. Virtually all of the ‘Most Popular’ uploads were created by us, including videos with over half a million views. This popularity is testament to the standard of videos we produce for Thermofisher. The content ranges from entertainment to educational, product launches to how-to videos, customer/employee testimonials to scientific research and much more.
“Thermo Fisher has managed to build a hugely successful video operation thanks to Wooshii. We are outputting hundreds of videos a year and Wooshii just makes it all so easy.“
Andrew Green, Global Marketing Development Leader
Thermo Fisher Scientific
