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How Connected TV Ad Spend Will Surge in 2024: Predictions and Strategies
In an era where technology is at the forefront of every industry, the advertising world is no different. The landscape of television advertising is shifting—moving away from traditional TV ad spend to a more digitally-oriented approach. It’s time to explore the phenomenon that is predicted to dominate the advertising industry in 2024: Connected TV (CTV) Ad Spend. Buckle up!
Data-driven Video: Practical Steps to Enhance Your Video Content
Calling all content teams! We’re turning our lens towards a new, tech-enabled and dynamic way to improve the efficiency and effectiveness of video content for enterprise — by using data to inspire and drive creative ideation.
Exploring AI Ethics In Marketing: Key Insights from DeepMind’s Latest on Advanced AI Assistants
A dive into the ethical implications of AI with our review of DeepMind’s ‘The Ethics of Advanced AI Assistants.’
Helping Automotive Understand Video
We helped a global automotive manufacturer audit their video content, to better understand performance and discover how effectively different teams and regions were using video.
Woosh.to Release Notes
2022 May Usability improvements: Simplify timecodes for short videos Reduce friction when adding anonymous comments Autofocus on password field April Video timeline hover preview thumbnails Reload notice when a new version is available March Woosh.to rebrand and relaunch New landing page with ability to drag…