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How Connected TV Ad Spend Will Surge in 2024: Predictions and Strategies
In an era where technology is at the forefront of every industry, the advertising world is no different. The landscape of television advertising is shifting—moving away from traditional TV ad spend to a more digitally-oriented approach. It’s time to explore the phenomenon that is predicted to dominate the advertising industry in 2024: Connected TV (CTV) Ad Spend. Buckle up!
Consumer Products
TV
Product Video
Channel 4
Channel 4 reached out to Wooshii for support with creating video idents for the sponsorship between Lego City Stuntz and The Simpsons across September and October 2022.
Biotech
Online
Internal Comms
Thermo Fisher Scientific: Capillary Electrophoresis
Thermo Fisher Scientific wanted to produce an impactful promotional video to showcase the developments of CE technology over the past 70 years, and the role it plays across many scientific research fields.