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Insights
How Connected TV Ad Spend Will Surge in 2024: Predictions and Strategies
In an era where technology is at the forefront of every industry, the advertising world is no different. The landscape of television advertising is shifting—moving away from traditional TV ad spend to a more digitally-oriented approach. It’s time to explore the phenomenon that is predicted to dominate the advertising industry in 2024: Connected TV (CTV) Ad Spend. Buckle up!
Insights
Data-driven Video: Practical Steps to Enhance Your Video Content
Calling all content teams! We’re turning our lens towards a new, tech-enabled and dynamic way to improve the efficiency and effectiveness of video content for enterprise — by using data to inspire and drive creative ideation.
Product Releases
17 May 2024 Release Notes
All the latest news on Wooshii updates and product features that were launched in Mar 2024 for Wooshii Copilot
Posts
Machine Learning in Marketing: What You Need to Know
Machine learning has become a game-changer in the world of marketing. It’s transforming the way businesses understand their customers and deliver experiences that truly resonate.…
Insights
Visual Reasoning: The Next Frontier in AI-Powered Marketing
Discover how Whiteboard-of-Thought AI prompting could revolutionize marketing. Learn about visual reasoning in AI, potential applications, and how to prepare your team for this game-changing technology.
Posts
The Simple “Re-reading” Technique That Will Change How You Use AI in Marketing
Discover how RE2 prompting can drastically improve the accuracy and relevance of your AI tools. Learn this simple yet powerful technique to enhance content creation, chatbots, and customer insights in minutes.
News
Introduction to Prompt Engineering for Marketers
Ready to level up your game with the latest AI wizardry? Welcome to the fascinating world of prompt engineering – your new secret weapon in…
AI in Marketing
The AI Revolution Isn’t Slowing Down: Why Marketers Should Double Down on LLM Innovation
With artificial intelligence, scepticism is mounting. Prominent voices like Gary Marcus argue that we’re approaching the limits of large language model (LLM) capabilities. Yet, the…