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Insights
How Connected TV Ad Spend Will Surge in 2024: Predictions and Strategies
In an era where technology is at the forefront of every industry, the advertising world is no different. The landscape of television advertising is shifting—moving away from traditional TV ad spend to a more digitally-oriented approach. It’s time to explore the phenomenon that is predicted to dominate the advertising industry in 2024: Connected TV (CTV) Ad Spend. Buckle up!
Insights
Data-driven Video: Practical Steps to Enhance Your Video Content
Calling all content teams! We’re turning our lens towards a new, tech-enabled and dynamic way to improve the efficiency and effectiveness of video content for enterprise — by using data to inspire and drive creative ideation.
Posts
Machine Learning in Marketing: What You Need to Know
Machine learning has become a game-changer in the world of marketing. It’s transforming the way businesses understand their customers and deliver experiences that truly resonate.…
News
Introduction to Prompt Engineering for Marketers
Ready to level up your game with the latest AI wizardry? Welcome to the fascinating world of prompt engineering – your new secret weapon in…
Insights
Practical Advice on Using Large Language Models Securely and Responsibly
Large language models like ChatGPT have captured the imagination – and for good reason. They enhance productivity, automate mundane tasks, and assist in complex decision-making…
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Wooshii Insight
“Thermo Fisher has managed to build a hugely successful video operation thanks to Wooshii. We are outputting hundreds of videos a year and Wooshii just makes it all so easy.“ Andrew Green – Global Marketing Development Leader