Wooshii, founded and led by Fergus Dyer-Smith, was built to capitalise on the increasing demand for video content. Wooshii has reinvented the agency offering giving clients the convenience and quality of a traditional agency paired with a decentralised, global creative network. The result is the ability to provide clients with a video content solution that scales with their needs, gives them feet on the ground across the globe, and makes video production faster and more affordable.
Growth in recent years has been impressive, and today Wooshii works with a number of blue-chip corporate and enterprise clients including Coca-Cola, Microsoft and Booking.com.
YFM’s investment will be used to support the continued growth of the business, with Wooshii planning to strengthen its teams in the UK, the US and Lithuania. These newly created roles will enable the business to continue growth in its international footprint and client base, and to further develop its technology platform.
Colin Granger and Adam Hart led the investment for YFM. Colin Granger will join the board of Wooshii at completion and commented: “Wooshii have successfully built a decentralised video production model that solves the key issues facing corporates today with a growing demand for content across a global market. We’ve been hugely impressed with management’s vision and the quality creative network and technology platform that the business has created. It’s the type of early-stage, high growth business we look to support, and we’re excited to be part of the Wooshii journey as it continues to gather momentum.”
“It’s a really exciting time for Wooshii, and the funding from YFM will allow the business to capitalise on the huge opportunity that lies ahead. We selected YFM as a partner given their knowledge of our market as well as having supported numerous businesses like Wooshii through this planned phase of growth. We have built a great relationship with Colin and Adam during the process and have enjoyed their straight-forward and pragmatic approach. We’re delighted to have YFM join the team.”Fergus Dyer-Smith, founder and CEO of Wooshii