The title of this great infographic says it all: “Online Video drives conversion and traffic while reducing returns and service costs“.

Made by Solutions 8, the infographic sums up many assorted data about not only conversion rates in online video but also the lowering of costs, like for example Dell crediting video for the decrease of 5% in customer call volumes.

Take a look:

Some of those are pretty amazing stats, which one was more surprising to you?

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